Why Branding is Pivotal to Your Brewery and Beer Business

LIVE at SIBA North & East Regional Meet-Up with Nick Law

Season 1


Episode 56

Why is good branding pivotal to your beer business?  Surely if the beer is good and the labels look great, you’re on to a winner, right?

Many people misunderstand branding for the visual elements that promote a business’s activities.  Although the visual brand elements is a key factor in how you get your message across to potential drinkers, it really only is the tip of the iceberg.

Recorded live at the January SIBA North & East Region meeting at Rooster’s Tap Room in Harrogate, Hop Forward’s Creative Director and podcast host – Nick Law – gave a presentation on why he thinks great beer needs both a great brand and a great business to back it up.

To accompany this episode, download the brand audit sheet, and contact us if you would like help with your branding, marketing or beer business activities.

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Want to get ahead in the brewing and beer business? Looking for a bespoke brand, marketing solutions and business advice from a craft beer specialist? Then get in touch today!
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Hop Forward Ltd
70 Cromwell Street
Sheffield S6 3RN

Tel: +44(0)7881 995604
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